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    Serious Select Coffee Serious Select coffees roast and ship on Tuesdays (except as noted) and are sold on a pre-ordered basis. They are packed in foil bags with one-way valves and ship within hours of roasting so you may enjoy these coffees at their absolute peak of flavor. Outside of neighboring states we recommend you choose an expedited shipping method if you are concerned about receiving holiday related shipments on time. Panama Esmeralda Private Collection Washed Geisha Yes, one more lovely selection of Panama Geisha, this time from Hacienda La Esmeralda. This so-called second coffee from the world famous producer allows you to experience their Geisha coffee at a price, while still expensive, is not in the stratosphere. This is traditional washed (wet processed) Geisha from their highly regarded Jaramillo property. We were able to choose our pick of lots from several properties where the Petersons grow Geisha and this one was it for us this year. We must reserve coffee in advance of the harvest in order to secure it. Very lush and delicate sweet floral notes, especially Jasmine and coffee blossom, with pronounced lemon-lime citrus acidity. Generously fruit filled and light candy flavors. Shop Now If you have other items ordered we will ship them along with your Serious Select coffee. If you want other items shipped separately please enter them as a separate order.
    Some Serious Select coffees derive from international coffee competitions which seek to rank the best coffee in a particular country in a given year, some are from private auctions - like the world renowned Hacienda Esmeralda from Panama - and still others are the product of experimentation by growers pushing the quality envelope. 

    Willoughby's participates in many events, sometimes as jurors, always with interest.

    These highly sought after and often more expensive coffees are what Serious Select is all about. 
    Check back often for our latest selections.