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Serious Select Coffee Serious Select coffees roast and ship on Tuesdays (except as noted) and are sold on a pre-ordered basis. They are packed in foil bags with one-way valves and ship within hours of roasting so you may enjoy these coffees at their absolute peak of flavor. Outside of neighboring states we recommend you choose an expedited shipping method if you are concerned about receiving holiday related shipments on time. Bolivia Bernardino Aliaga microlot Bernardino Aliaga Torque and his wife Francisca Mamani Machaca have been involved in the coffee industry since 2000. They have three children: Ruben, Javier, and Vilma. Their farm, Finca Aliaga "El Paraiso del Café" practices selective harvesting - so that only fully ripened fruit is being picked - and subsequent depulping, and controlled fermentation techniques. Fermentation lasts for 14-15 hours before the coffee is washed and dried on raised beds to achieve a final 12% moisture content before the coffee rests, is later milled and exported. Shop Now If you have other items ordered we will ship them along with your Serious Select coffee. If you want other items shipped separately please enter them as a separate order.
Some Serious Select coffees derive from international coffee competitions which seek to rank the best coffee in a particular country in a given year, some are from private auctions - like the world renowned Hacienda Esmeralda from Panama - and still others are the product of experimentation by growers pushing the quality envelope. 

Willoughby's participates in many events, sometimes as jurors, always with interest.

These highly sought after and often more expensive coffees are what Serious Select is all about. 
Check back often for our latest selections.